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03FLYING BRIDGE MARINA

AI Email Sequences

Pixel-triggered AI email outreach for a multi-location marina, tuned for human-sounding tone at scale.

Role
AI system design & prompt engineering
Timeline
2025
Live
Internal
Context

Flying Bridge runs marinas in Falmouth MA and Sanibel FL plus an active boat sales business. The goal was outreach that sounded like the sales team wrote it themselves, not AI, across website visitor triggers and cold vendor lists for specific boat brands (Yellowfin, HCB).

What I built
  • ·Pixel-triggered sequences firing on website visitor behavior
  • ·Separate cold outreach tracks per vendor list, each with its own persona and tone rules
  • ·Extensive prompt engineering covering brand-bleed prevention, signature handling, and reply routing
Stack
Agent CoreAnthropic APIn8nAWS SES